About

I’m Monica, a results-driven marketer based in the NYC Metropolitan Area with experience across B2B and B2C.

Currently, I work in brand management for the Australian wine, [ yellow tail ], handling everything ATL — including organic social, paid media, brand strategy development, influencer programming, events/experiential, and new product launches.

Skills overview:

• ATL marketing & brand strategy

• Content marketing & communications

• Copywriting

• Events & experiential

• Project management

• PR and awards strategy